Raíces

Privacy Policy

Last updated: August 7, 2026

This policy is provided in English. If you need help understanding it in another language, contact us and we'll be glad to assist.

Raíces Learning (“we,” “us,” “our,” or the “Company”) operates the website raiceslearning.com (the “Site”) and the products and services offered through it (collectively, the “Service”). This Privacy Policy explains what personal information we collect, how we use it, and the choices you have. By using the Site, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

Information you provide directly:

  • Account information: name, email address, and password (stored as a one-way cryptographic hash — we never store or have access to your plain-text password).
  • Shipping and billing addresses: name, street address, city, state, ZIP code, and phone number.
  • Order information: items purchased, order history, and order status.
  • Payment information: When you enter payment card details at checkout or save a card to your account, that information is sent directly and securely to our payment processor, Authorize.net. We never receive, transmit, or store your full card number, expiration date, or security code on our own servers. We retain only a masked reference (card type and last four digits) and a payment-profile reference token needed to process future transactions you authorize.
  • Reviews you submit, including your name (or the name you provide) and review content.
  • Communications you send us, such as support requests.

Information collected automatically:

  • Cookies used to keep you signed in, remember items in your shopping cart, and remember your selected language.
  • Standard technical information collected by our hosting provider (such as IP address and browser type) for security and performance purposes.

2. How We Use Your Information

We use the information we collect to:

  • Process and fulfill your orders, including calculating shipping costs and purchasing shipping labels.
  • Create and maintain your account.
  • Communicate with you about your orders, including order confirmations, shipping notifications, and refund confirmations.
  • Respond to customer support requests.
  • Display product reviews (after admin review).
  • Improve and maintain the Site.
  • Detect and prevent fraud and abuse, including limiting repeated failed login attempts.
  • Comply with legal obligations.

We do not sell your personal information.

3. How We Share Your Information

We share information only as necessary to operate the Service, with the following service providers, each of which processes information under its own privacy and security practices:

  • Authorize.net (payment processing) — processes payment card information necessary to complete your purchase.
  • EasyPost — used to calculate shipping rates and generate shipping labels; receives your shipping address and package details.
  • Resend — used to deliver transactional emails (order confirmations, shipping updates, password resets); receives your email address and order details.
  • Neon (database hosting) and Vercel (website hosting) — store and process the data described in this policy on our behalf.
  • Cloudflare — hosts product and flashcard media files.

We may also disclose information if required by law, to protect our rights, or in connection with a business transfer (such as a merger or sale of assets).

4. Data Security

We take reasonable technical and organizational measures to protect your information, including:

  • Never handling or storing raw payment card numbers on our own servers.
  • Storing passwords as irreversible cryptographic hashes.
  • Encrypting data in transit using HTTPS.
  • Limiting repeated login attempts to protect accounts from unauthorized access.

No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

5. Data Retention

We retain account and order information for as long as your account is active or as needed to provide the Service, comply with legal obligations (such as tax and accounting requirements), resolve disputes, and enforce our agreements.

6. Your Rights and Choices

Depending on where you live, you may have the right to:

  • Access the personal information we hold about you.
  • Correct inaccurate information (most account and address information can be updated directly in your account).
  • Request deletion of your account and associated personal information.
  • Opt out of non-essential communications.

To exercise any of these rights, contact us using the information below. We will respond within a reasonable time and in accordance with applicable law.

7. Cookies

We use cookies that are necessary for the Site to function, including cookies that keep you signed in, remember your cart contents, and remember your language preference. These cookies do not track you across other websites. You can control cookies through your browser settings, but disabling essential cookies may prevent parts of the Site (such as checkout) from working correctly.

8. Children's Privacy

Raíces Learning sells educational products designed for use by children with the guidance of a parent, guardian, or educator. The Site itself — including account creation, checkout, and payment — is intended for use by adults. We do not knowingly collect personal information directly from children under 13. Our flashcard player (accessed by scanning a QR code) does not require an account, login, or any personal information to use.

If you believe a child has provided us with personal information without parental consent, please contact us and we will promptly delete it.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The “Last Updated” date at the top of this page reflects the most recent revision. Continued use of the Site after changes take effect constitutes acceptance of the revised policy.

10. Contact Us

If you have questions about this Privacy Policy or how your information is handled, contact us:

Raíces Learning
355 Union Ave, Elizabeth, NJ 07208
Email: raiceslearning@raiceslearning.com
Phone: (908) 460-8413

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